Britain’s home of innovation.

For the first time at the NEC, don't miss your opportunity to be part of a legacy over 100 years in the making...

For over 115 years, the Ideal Home Show has been the UK’s ultimate celebration of style, innovation, and inspiration. Since 1908, it has set the standard for future living, unveiling new technologies, shaping interior trends, and captivating millions.

More than an exhibition, it’s a cultural icon, attracting celebrities and royals from King George and the late HRH Queen Elizabeth II to today’s King Charles. As the world’s longest-running consumer show, it continues to inspire and excite like no other.

Iconic Show Homes

Setting the standard for ideas and inspiration,
year after year.

Enquire to exhibit or sponsor

Whether you're launching a new product or service, want to reach a new audience, or you're looking for an innovative way to bring your brand to life, enquire now to find out how your brand can be part of the UK's biggest home and garden event at the NEC in 2027. 

Contact Conor Tallon by email conor.tallon@m10group.co.uk 

From Olympia to the Midlands, opening doors to new audiences.

Meet a captive, ready-to-spend audience of homeowners

The Ideal Home Show has a proven track record of attracting high-volume, engaged audiences across the UK, with over 165,000 visitors in London and 30,000 in Glasgow each year.

Now launching at the NEC, we’re bringing that same trusted formula to the Midlands -connecting brands with a new regional audience and delivering visitors actively looking to invest in their homes.

Quooker at Ideal Home Show

Your brand at the heart of a national audience.

  • Design. Décor. Inspiration.

    The destination for stylish living and inspired interiors.

    The Interiors section at the Ideal Home Show NEC will showcase the very best in stylish living, from cutting-edge furniture and lighting to inspiring décor and design solutions. Curated to spark ideas for every home, it’s where innovation meets timeless style.

  • Bringing the outdoors to life.

    Bringing the outdoors to life.

    From balconies to backyards, the showcase for outdoor living trends.

    The Gardens section will bring the outdoors to life with fresh ideas and inspiration for every space, from city balconies to country plots. Showcasing landscaping solutions, outdoor furniture, and seasonal planting, it’s the perfect destination for creating your dream garden sanctuary.

  • Reimagine, redesign and renovate.

    Reimagine, redesign and renovate.

    Innovative products and expert advice for homeowners ready to transform their living spaces.

    The Home Renovation section at the Ideal Home Show NEC is the ultimate destination for anyone looking to transform their property. From extensions and structural solutions to smart technology and energy efficiency, it brings the latest products and trusted experts together under one roof, offering
    inspiration and practical solutions for projects big and small.

     

  • Spring Clean & organise

    Spring Clean & organise

    Showcase your brand at the go-to destination for cleaning, storage, and organisation.

    the Spring Clean & Organise section will showcase smart storage, cleaning innovations, and organisation solutions to help visitors refresh and simplify their homes. From clever decluttering ideas to the latest product launches, this area will inspire audiences to create a more  functional, stylish, and stress-free living space.

  • Finishing touches that inspire.

    Finishing touches that inspire.

    Showcasing the accessories that define style and individuality.

    The Home Accessories section at the Ideal Home Show NEC will bring the finishing touches that make a house a home. From statement lighting and contemporary art to soft furnishings and stylish décor, it’s a showcase of detail and design flair. Visitors can discover unique pieces to express their personal style, while exhibitors have the opportunity to inspire and connect with homeowners looking for those perfect accents to elevate their living spaces.

Floorplan 

Ideal Home Show NEC will be a historic first, bringing the heritage of the UK’s most iconic home event to the nation’s largest exhibition venue, creating new audiences, opportunities, and stories.

Email conor.tallon@m10group.co.uk  or call 020 3225 5200